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Kick-Starting E-mail Profit List Growth From One Single Shot!

By Valeriu Popescu

Perhaps the most critical step in guaranteeing the success of your e-mail promotions is to send your messages to a targeted list of opt-in subscribers who have specifically requested to receive information on a particular topic from you. That's your "in-house" email list.

Sooner or later, you'll face the same challenge: how to build a list of qualified, targeted prospects from scratch.

When it comes to building an e-mail list, online marketers tend to spread on too many options. Often, they neglect to focus on a single promotion 'til the end and exploit to the fullest potential. Here's an example.

Suppose you run a newsletter and have a web page or popup window which invite prospects to subscribe. As a reward for giving their e-mail address, you offer them a bonus.

That's fine -- but not enough! You are loosing money simply by leaving empty profit places in your message.

Wouldn't be nice to build actually 3 different mailing lists from one "stroke"? Of course! For better understanding, I'll stick with the same newsletter example. So, clear-up your newsletter invitation and insert couple of extra carefully selected phrases. Follow these steps:

Step #1 --> Insert a Newsletter Subscription

Obviously, this is your primer objective. A new subscriber is a potential new source of profit. It is a common sense to tell people what to expect up front. The more relevant seems your offer to the desired relationship, the better.

Step #2 --> Insert a Special Report

Be smart: upload your report to an auto responder. The trick is to provide high-quality content AND an offer that will earn you a profit!

You know the rest: the auto responder send out automatically additional reports and follow-up messages to those who get the initial report. The results: more sales and profits.

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