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12 Mistakes That Will Run You Definitely Out Of Business
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8. No follow-up messages, no profits for your business
The first and most important thing is to track e-mail addresses.
Than follow-up your prospects with good ad copy. Statistically,
you'll need between 7 and 10 messages before you probably close a
sale. The more targeted and biggest is your e-mail list, the better
your profits will increase. But how to get a targeted list('s)?
Read the
Internet Marketing Profits Newsletter, issue 30 (http://www.internetmarketingprofitscenter.com/is30/)
for more information on building huge, targeted, e-mail lists.
Now the best part: you can automate this process by using
autoresponders. These are wonderful internet marketing tools that
literally skyrockets your profits. Remember: no follow-up, no
profits! There is nothing left to say here.
9. Get NOW your prospects motivated to act immediately
If you'll allow prospects time to see another offer, you
definitely lose your sale. What is the best approach?
Tell your prospects you have a solution for their problems and
use as a method to catch them quickly. Use things like expiration
dates, cash discounts, bonuses, special limited offers, coupons,
etc.
10. Deadly Web Site Sins
Your web site creates a first impression of you and your business
to the world. It is an insane to have a great product/ service but a
lousy web design. On the Internet time is money. You work hard to
get prospects to your web site. Wouldn't be a great loss to send
them away because you have an ugly and inaccessible website?
Some important elements a good web sites must have: fast download
time, correct spelling/ grammar, easy and logical internal
navigation, good and useful content, workable links, browsers
compatible, control of graphics and animation, contact information,
a good balance between graphic and text, use of the right colors and
text fonts.
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